{"id":739,"date":"2011-01-24T20:54:35","date_gmt":"2011-01-25T01:54:35","guid":{"rendered":"http:\/\/www.archimediastudios.com\/corporate\/?p=739"},"modified":"2011-01-24T20:56:11","modified_gmt":"2011-01-25T01:56:11","slug":"marketing-tip-for-musicians-show-behind-the-scenes","status":"publish","type":"post","link":"https:\/\/www.archimediastudios.com\/corporate\/2011\/01\/marketing-tip-for-musicians-show-behind-the-scenes\/","title":{"rendered":"Marketing tip for musicians &#8211; Show Behind the Scenes"},"content":{"rendered":"<h3><span style=\"font-weight: normal; font-size: 13px;\"><a rel=\"attachment wp-att-741\" href=\"http:\/\/www.archimediastudios.com\/corporate\/2011\/01\/marketing-tip-for-musicians-show-behind-the-scenes\/flip-camera1\/\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft size-thumbnail wp-image-741\" title=\"flip-camera1\" src=\"http:\/\/www.archimediastudios.com\/corporate\/wp-content\/uploads\/2011\/01\/flip-camera1-131x150.jpg\" alt=\"\" width=\"131\" height=\"150\" srcset=\"https:\/\/www.archimediastudios.com\/corporate\/wp-content\/uploads\/2011\/01\/flip-camera1-131x150.jpg 131w, https:\/\/www.archimediastudios.com\/corporate\/wp-content\/uploads\/2011\/01\/flip-camera1-262x300.jpg 262w, https:\/\/www.archimediastudios.com\/corporate\/wp-content\/uploads\/2011\/01\/flip-camera1.jpg 338w\" sizes=\"auto, (max-width: 131px) 100vw, 131px\" \/><\/a>It&#8217;s all about establishing and nurturing your relationships with your fans, developing your &#8220;loyal&#8221; fan base . Give your fans a glimpse into your musical journey. Film studio sessions, photo shoots, tour bus adventures; basically anything having to do with your musical journey that may be of mild interest. Complement your written blog with a V-blog where you summarize the day that has been and express your opinions about things. Address common questions you get, talk about the meaning and history of your songs, introduce the people that you work with. We&#8217;ve seen some artists film pranks they\u2019ve played on their managers, and other amusing themes. By taking your fans on a journey behind the scenes, <\/span><span style=\"font-size: 13px;\">it enables them to get to know your person better, which can strengthen their loyalty and interest in your career.<\/span><span style=\"font-weight: normal; font-size: 13px;\"> (Unless you\u2019re a boring person), your fans will also enjoy the exclusivity of getting a look behind the scenes. But perhaps the most important aspect of this, in our opinion, is that videos and pictures have a much higher spread-rate than any other virtual content. People are more likely to spread your tour bus escapades or live show performances than your blog entries or tweets. We would rather watch a video tutorial than have to read through a lengthy manual, simply put. <\/span><\/h3>\n<h3><span style=\"font-weight: normal; font-size: 13px;\">While using professional videographers is always preferred, you can still accomplish your goal without the need of expensive video equipment. iMove or MovieMaker \u00a0with a Flip Video camera will work just fine if you are on a tight budget but still want to produce quality productions. Artists using this technique today, very effectively, are Martina McBride, Little Big Town, Lady Antebellum.<\/span><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s all about establishing and nurturing your relationships with your fans, developing your &#8220;loyal&#8221; fan base . Give your fans a glimpse into your musical journey. Film studio sessions, photo shoots, tour bus adventures; basically anything having to do with your musical journey that may be of mild interest. Complement your written blog with a [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":741,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[5],"tags":[],"class_list":["post-739","post","type-post","status-publish","format-standard","has-post-thumbnail","category-marketing-insights","entry"],"_links":{"self":[{"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/posts\/739","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/comments?post=739"}],"version-history":[{"count":5,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/posts\/739\/revisions"}],"predecessor-version":[{"id":746,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/posts\/739\/revisions\/746"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/media\/741"}],"wp:attachment":[{"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/media?parent=739"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/categories?post=739"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/tags?post=739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}