{"id":675,"date":"2011-01-18T10:43:33","date_gmt":"2011-01-18T15:43:33","guid":{"rendered":"http:\/\/www.archimediastudios.com\/corporate\/?p=675"},"modified":"2011-02-01T12:39:28","modified_gmt":"2011-02-01T17:39:28","slug":"is-your-company-a-community-or","status":"publish","type":"post","link":"https:\/\/www.archimediastudios.com\/corporate\/2011\/01\/is-your-company-a-community-or\/","title":{"rendered":"Is your Company a Community or ? &#8230;"},"content":{"rendered":"<p><a rel=\"attachment wp-att-630\" href=\"http:\/\/www.archimediastudios.com\/corporate\/2011\/01\/management-insight-coach-or-dictator\/people-2\/\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft size-thumbnail wp-image-630\" title=\"people\" src=\"http:\/\/www.archimediastudios.com\/corporate\/wp-content\/uploads\/2011\/01\/people1-150x121.jpg\" alt=\"\" width=\"150\" height=\"121\" srcset=\"https:\/\/www.archimediastudios.com\/corporate\/wp-content\/uploads\/2011\/01\/people1-150x121.jpg 150w, https:\/\/www.archimediastudios.com\/corporate\/wp-content\/uploads\/2011\/01\/people1.jpg 230w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a>M<a href=\"http:\/\/i.bnet.com\/blogs\/bigstock_diverse_group_of_business_peop_5380049.jpg\"><\/a>any executives tend to think of their company as a vast machine that they need to control.\u00a0 This naturally reduces employees into faceless cogs where nobody is indispensable, and everybody is as replaceable as a spare part. Individual initiative, goals, and desires are considered to be completely subsumed by the demands of the corporate machine.<\/p>\n<p>Managers who like the machine analogy tend to create rigid teams with rigid roles and rigid functions. Managers and workers alike become convinced that change is very difficult, similar to retooling a complicated machine.<\/p>\n<p>Such managers tend to think of themselves as \u201ccontrollers\u201d whose job it is to make sure that people follow the rules of the \u201csystem.\u201d Employees are treated in dehumanizing ways while the corporation centralizes control at the top.\u00a0 What\u2019s worse, sales teams working for such organizations are constantly struggling to secure resources to help them sell.\u00a0 They suffer on a daily basis to get the machine to respond in a way that matches the needs of the customer, rather than the needs of the corporate machine.<\/p>\n<p>By contrast, when executives and managers see their organizations as communities of individuals, all of whom have individual hopes and dreams, they begin to find ways to connected those hopes and dreams to the organization\u2019s purpose.<\/p>\n<p>When employees really feel that they\u2019re valued as individuals, they more easily dedicate themselves to the goals of the organization.\u00a0 They\u2019re more likely to truly enjoy contributing to their own success, the success of their peers, and the success of the community at large.\u00a0 Anybody who has worked in this kind of organization remembers it as a wonderful experience for the rest of their life.\u00a0 (Unfortunately, such experiences are woefully rare.)<\/p>\n<p>Better yet, the more community-like a corporation becomes, the easier it is for sales professionals to get things done, because communities are naturally more flexible and service-oriented than machines.\u00a0 Ideally, the community concept begins to embrace customers as well.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many executives tend to think of their company as a vast machine that they need to control.\u00a0 This naturally reduces employees into faceless cogs where nobody is indispensable, and everybody is as replaceable as a spare part. Individual initiative, goals, and desires are considered to be completely subsumed by the demands of the corporate machine. [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":630,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[6],"tags":[],"class_list":["post-675","post","type-post","status-publish","format-standard","has-post-thumbnail","category-management-101","entry"],"_links":{"self":[{"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/posts\/675","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/comments?post=675"}],"version-history":[{"count":4,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/posts\/675\/revisions"}],"predecessor-version":[{"id":818,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/posts\/675\/revisions\/818"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/media\/630"}],"wp:attachment":[{"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/media?parent=675"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/categories?post=675"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/tags?post=675"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}