{"id":2265,"date":"2011-12-02T13:30:56","date_gmt":"2011-12-02T18:30:56","guid":{"rendered":"http:\/\/www.archimediastudios.com\/corporate\/?p=2265"},"modified":"2011-12-02T13:30:57","modified_gmt":"2011-12-02T18:30:57","slug":"celebrities-are-tweeting-for-dollars","status":"publish","type":"post","link":"https:\/\/www.archimediastudios.com\/corporate\/2011\/12\/celebrities-are-tweeting-for-dollars\/","title":{"rendered":"Celebrities are Tweeting for Dollars"},"content":{"rendered":"<p><strong><a rel=\"attachment wp-att-2267\" href=\"http:\/\/www.archimediastudios.com\/corporate\/2011\/12\/celebrities-are-tweeting-for-dollars\/kim-ktweet\/\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft size-medium wp-image-2267\" style=\"margin-left: 20px; margin-right: 20px;\" title=\"Kim KTweet\" src=\"http:\/\/www.archimediastudios.com\/corporate\/wp-content\/uploads\/2011\/12\/Kim-KTweet-300x204.jpg\" alt=\"\" width=\"300\" height=\"204\" srcset=\"https:\/\/www.archimediastudios.com\/corporate\/wp-content\/uploads\/2011\/12\/Kim-KTweet-300x204.jpg 300w, https:\/\/www.archimediastudios.com\/corporate\/wp-content\/uploads\/2011\/12\/Kim-KTweet-150x102.jpg 150w, https:\/\/www.archimediastudios.com\/corporate\/wp-content\/uploads\/2011\/12\/Kim-KTweet.jpg 594w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>T<\/strong>he value of celebrity partnerships and endorsements with major brands for commercials, print ads, music videos has already shown it&#8217;s marketing prowess and profitability for both parties.\u00a0 There is now a new channel for celebrities to prove their star power &#8211; Paying for Tweets. Paying a celebrity thousands of dollars to promote your company in 140 characters or fewer may seem crazy. But a growing number of businesses are setting aside marketing dollars to do just that. For instance, Best Buy recently tapped reality star Kim Kardashian (Kim demands $10,000 every time she Tweets about a product) to tweet about its cell phones and Microsoft hired entertainment mogul Diddy to tout its mobile tagging service, Microsoft Tag, to his legion of Twitter followers. Any company can snag an endorsement from a star using services that connect advertisers with tweeters\u2014<strong>for a price, of course<\/strong>.<\/p>\n<p>How much does it cost for a celebrity endorsement? Below is a sampling of stars for hire on the SponsoredTweets platform.<\/p>\n<ul>\n<li><span style=\"color: #008000;\">Fee per tweet<\/span><\/li>\n<li><span style=\"color: #ff0000;\">Number of followers<\/span><\/li>\n<\/ul>\n<p>Lindsay Lohan<br \/>\n<span style=\"color: #008000;\"> $2,353<\/span><br \/>\n<span style=\"color: #ff0000;\"> 2,472,484<\/span><\/p>\n<p>Frankie Muniz<br \/>\n<span style=\"color: #008000;\"> $208<\/span><br \/>\n<span style=\"color: #ff0000;\"> 119,789<\/span><\/p>\n<p>Jose Canseco<br \/>\n<span style=\"color: #008000;\"> $3,900<\/span><br \/>\n<span style=\"color: #ff0000;\"> 400,475<\/span><\/p>\n<p>Soleil Moon Frye<br \/>\n<span style=\"color: #008000;\"> $5,850<\/span><br \/>\n<span style=\"color: #ff0000;\"> 1,449,763<\/span><\/p>\n<p>Lance Bass<br \/>\n<span style=\"color: #008000;\"> $134.33<\/span><br \/>\n<span style=\"color: #ff0000;\"> 104,288<\/span><\/p>\n<p>Mike Tyson<br \/>\n<span style=\"color: #008000;\"> $3,250<\/span><br \/>\n<span style=\"color: #ff0000;\"> 851,168<\/span><\/p>\n<p>JWoww<br \/>\n<span style=\"color: #008000;\"> $2,353<\/span><br \/>\n<span style=\"color: #ff0000;\"> 1,549,310<\/span><\/p>\n<p>Tyrese<br \/>\n<span style=\"color: #008000;\"> $4,550<\/span><br \/>\n<span style=\"color: #ff0000;\"> 1,595,225<\/span><\/p>\n<p>Khlo\u00e9 Kardashian<br \/>\n<span style=\"color: #008000;\"> $8,235.50<\/span><br \/>\n<span style=\"color: #ff0000;\"> 2,856,036<\/span><\/p>\n<p>Source: SponsoredTweets<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The value of celebrity partnerships and endorsements with major brands for commercials, print ads, music videos has already shown it&#8217;s marketing prowess and profitability for both parties.\u00a0 There is now a new channel for celebrities to prove their star power &#8211; Paying for Tweets. Paying a celebrity thousands of dollars to promote your company in [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2267,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[10],"tags":[],"class_list":["post-2265","post","type-post","status-publish","format-standard","has-post-thumbnail","category-advertising-insights","entry"],"_links":{"self":[{"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/posts\/2265","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/comments?post=2265"}],"version-history":[{"count":2,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/posts\/2265\/revisions"}],"predecessor-version":[{"id":2269,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/posts\/2265\/revisions\/2269"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/media\/2267"}],"wp:attachment":[{"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/media?parent=2265"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/categories?post=2265"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.archimediastudios.com\/corporate\/wp-json\/wp\/v2\/tags?post=2265"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}