The power that Social Media has to transform your business is beyond belief.
There are real-life examples appearing daily of small and large businesses making money and increasing sales with social media. It is here to stay and any business that doesn’t believe that, and refuses to get on board will find it difficult to survive.
You must learn to love it, and view the social media as your own personal marketing, sales and business development tools. Still not convinced?
Here is proof of how social media has helped businesses:
- 81% Generated exposure for their business
- 61% Increased subscriber/traffic/opt-in list
- 56% Resulted in new business partnerships
- 52% Increased search engine rankings
- 48% Generated qualified leads
- 45% Reduced overall marketing expenses
- 35% Closed more business
What’s more, recent statistics on Social Media Users show:
- 33% visit social media sites to engage in product research before making a purchasing decision
- 47% say social media sites influence their decision to purchase specific companies services & brands
- 26% of respondents changed their minds about purchasing a product after reading about it on a social media site.
(Source: Social Media Examiner 2010 Social Media Marketing Industry Report)