Archive for Graphic Design

The greatest problem facing graphic design education

What is the greatest problem facing graphic design education today? Not enough quality time. With the exception of occasional two-year programs, most undergraduate colleges and art schools offer four years—one of them being foundation, a questionable squandering of significant design teaching time. So the average education lasts three years, which is insufficient to cover everything [...]

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Designers know your role!

As designers you should always strive to put the visual face on a business,  don’t try to invent the face but  instead express what already exists. Find the heart and soul, the uniqueness of a brand. Capture it. Express it, and you’ve expressed the brand. So much poor design has been made in the pursuit [...]

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How to remain marketable as a designer

In order for a graphic designer to stay alive in today’s cutthroat market competition, one has to be diverse and multi-talented. Many designers prefer sticking to their comfort zones. For instance, a logo designer would fear trying out developing code. Similarly, print designers probably wouldn’t fancy learning CSS, PHP or  XHTML to develop websites. Always [...]

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Archimedia’s Top Photoshop Tips

1. Always draw the basic object in a mid-tone gray. Whether you then add highlights and shadows with the Dodge and Burn tools, or adjust the contrast with Curves, or add a metallic effect with Layer Styles, you only need be concerned about the luminosity: there’s too much opportunity for color images to go haywire. [...]

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What are the best iPad apps for designers?

As most know that follow us, we at Archimedia Studios are big fans of the iPad. We have well integrated the iPad into our design workflow. We feel that the mobility the iPad offers designers significantly increases a designers creativity and innovation potential. Not all “great designs” always occur from a desk or cubicle.Below are [...]

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Our 2011 pick for – Come on Guys!

There has been many Photoshop disasters in 2011 by agencies. Some of them we have highlighted in a recent blog post. At the professional level there should be no excuse for bad cutouts, missing limbs, disproportionate body parts and over done digital makeup. However, this Levis ad takes the inexcusable to a whole new level; [...]

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Our 2011 Picks for Best / Worst Movie Posters

Worst: X-Men: First Class As far as misguided ideas are concerned, those for X-Men: First Class are in a class all its own. Matching quality to what a ten-year-old fiddling around with Photoshop  could turn out, these look like they were literally whipped up overnight. If the artists who conceived this posters weren’t reprimanded then [...]

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Was it Photoshopped? We may know soon.

Can you enhance my look just a tiny bit? Can you shed off my love handles, make my thighs look leaner, make my eyes pop, clear all those wrinkles, and perk up my boobs. These are the most common requests when we do a  celebrity or model photo-shoot. The photographs of celebrities and models in [...]

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Careers for Artists in the Video Game Industry?

Are video games works of art? The debate goes on, but there’s no question that art is integral to video games. I can remember my parents saying to me, “Don’t go into art because there is no money in it!”. Well, times have indeed changed, not only is there always need for talented graphic designers [...]

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Photoshop gone bad!

Ok, so we have all seen Photoshop faux pas at the amateur level. But at the professional level is inexcusable. Are we now letting the interns design the magazine covers? This one was probably done by the folks that did the  John Basedow, Fitness made Simple bad Photoshop work. Come guys, get the actors together [...]

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